Fractional Data Leader | Dimitar “Dim” Stoyanov
About
Hi, stranger,
My name’s Dimitar (colleagues and friends call me Dim).
I am a fractional data leader in Los Angeles, CA, working with Fortune 500 companies and fast-growing startups.
When data becomes difficult to collect, connect, or interpret, I roll up my sleeves and swoop in, helping set the strategy, build the capabilities for data acquisition and activation, and skill up the organization.
My expertise is with advertising, marketing, and sales data. Depending on the customer’s org chart, I typically work with CMOs, CDOs, or CIOs; Heads, VPs, or Sr. Directors of Media, Digital, or Growth.
Where I can help
- You want to attribute media spend to touchpoints, channels, and campaigns, and get a panoramic view of the buying funnel.
- You acquired one or multiple companies. Now, you need to integrate data, streamline ops, and rationalize stacks.
- You’re stepping into a new role and need help getting the lay of the land.
- You reorged and need to build your company’s data capabilities in the new structure.
- You lost a leader with critical knowledge or an agency partner relationship went sour. You need help stabilizing your data teams.
- Your AdTech and/or MarTech stack is constraining rather than enabling you, and no one can plainly explain why.
- You’re considering—or are about to—migrate from one stack or platform to another, and you really, really want to get it right.